August 3, 2026 Otto Mate

Infiniti QX50

Project: INFINITI QX50 'All Eyes On You'
Location: Nuit Blanche, Toronto - Nathan Phillips Square

INFINITI QX50 TO LIGHT UP NUIT BLANCHE TORONTO WITH INTERACTIVE, LUMINESCENT DISPLAY

One-of-a-kind vehicle display amplifies visitors' every move with over 50,000 LED lights sheathing a 2019 INFINITI QX50 luxury crossover.

For the first time, INFINITI hosted its own exhibition, "All Eyes on You," at Nuit Blanche in Toronto through a never-before-seen iteration of the all-new 2019 INFINITI QX50. On display at Nathan Phillips Square, the QX50 was equipped with six depth-capturing cameras and over 50,000 exposed LED lights. The animation and design of the LEDs moved and reacted like particles in space. As visitors interacted with the vehicle, the particles would snap to form the shape of the person in front of them, similar to a magnetic effect.

INFINITI QX50 - LED wrapped vehicle at Nuit Blanche

In its dormant state, the LEDs were predominantly blue, but as people moved in front of the car, the LEDs shifted between a gradient of brilliant green and red. Fast movement produced red light, and slow movement produced green light. The concept was a testament to the world's first variable compression turbo (VC-Turbo) engine, debuting on the 2019 INFINITI QX50.

INFINITI QX50 - Interactive LED display

Every LED produces 800 lumens with a total combined output of 696,000 lumens and 13,056 watts — a high enough lumen output that it can be seen from outer space. While vehicles have been wrapped in LED lights before, the "All Eyes on You" display marked the first time the lights were enabled to respond to human movement and behaviour.

INFINITI QX50 - LED detail

INFINITI QX50 - Close-up LED installation

Pixel Car - INFINITI QX50

Over 167 meters of Pixel FlexLED 5V RGB High Frequency LED covered the outside of the INFINITI QX50. Installed by the Moss LED installation team, it took nearly a month and a half to complete. This was one of the first times using the PixlArt 416 controllers, mounting them on a custom rack designed to fit inside the vehicle.

As the car was used in public locations, the entire system utilized a Class 2 safety power system and 144 x 5V power supplies to achieve this. Attached on multiple DIN rails inside the vehicle, custom 5V power supplies were also installed so this installation could be transported and powered up as it travelled across Canada.

INFINITI QX50 - Installation process